The Connect Initiative
Authenticities, understands that tourism has a huge commitment and a role in today's challenging society. We see it as an opportunity to give something back to the "lives" of the rural communities.
Our approach is simple: identify and develop communities by engaging with them, enhance their skills and providing self-belief and confidence. We believe that this approach contributes to their social and economic stability.
“Connect”, is an initiative Authenticities truly believes in. It is about connecting hearts, lives, communities and futures and supporting needy children in particular. “Connect” complements the spirit of Authenticities to enrich lives and be true and genuine in everything we do.
Education is an important ingredient in the development of a person. In Sri Lanka, we see great scope for improving the lives of children and impacting their future through educational projects.
Our mission is perhaps small, yet impactful. Smaller initiatives are less bureaucratic, allow for faster response and better follow-up. We choose our projects with great care and deliberation, committing ourselves to instill confidence in their hearts and a smile on the faces of children. Connect gives the opportunity to either donate to a fund that will be used support projects in line with the Connect concept or to be involved in “hands-on” projects during your visit to Sri Lanka.
We believe that prioritising projects is as important as its conceptualisation and execution. The provinces we currently work in include the north, north central, central and the east.
Scope of Connect
The scope of “Connect” is to Identify basic educational needs in rural Sri Lanka. Our primary focus is to identify such projects, prioritise and execute them ensuring small but sustainable and meaningful changes are made to the lives of the children we support.
Funding for the identified projects come through the following means:
The role of Authenticities is to contribute to identified projects financially. Besides identification we also raise awareness and conduct fundraisers that would help execute these projects to ensure that the outcome is satisfactory and enduring.
As a responsible partner, we commit ourselves to this cause through regular checks and balance, site visits by our Regional Representatives and communicate progress through our website and social media.
Through such transparent communication, all participants will be able to review our progress for such projects.
I am pleased to read that Authenticities has embarked on its project CONNECT, which is yet another positive step towards the making of a fine company. To my mind, businesses of every hue should have a difinitive approach and understanding towards social causes, as part of their portfolio.and success. Authenticities are laying this path and if other companies can take example, then Sri Lanka will turn out and an even better place, offering dignity and greater opportunity to its deprived. I am often amazed at the negative consequence of tourism on the culture, values, environment and social fabric around ancient societies such as ours and its about time that our industry learns to preserve and Give, more than it takes. Our people travelling with you in Lanka, will return with a much more fulfilling experience of not just marvelous sights and resorts but also of being surrounded by a compassionate lot. More importantly, you will be bringing some joy to so many beautiful Sri Lankan kids.
The main reason why we support enthusiastically the Connect Project is that we believe that one of the main purposes of tourism is connecting peoples, enhancing mutual understanding and, over all, concurring to improve the world education, mainly of children. Knowing that our job can give them a better chance gives us a great incentive.